The Ligne 8 team officially launched the first pop-up shopping event at two WeWork locations in San Francisco. If you aren't familiar with WeWork, they are a co-working space that gathers entrepreneurs from around the globe to work and collaborate and "Do What You Love" in a beautifully designed environment buzzing with innovative new ideas. We thought WeWork would be ideal to share our style-centric commuter cycling apparel with thought leaders, bloggers, entrepreneurs, and tech startup veterans in the hub of San Francisco's vibrant startup scene.